Field marketing in Charleston
Charleston anchors our South Carolina coverage with ambassadors for retail sampling, audits and events.
Field marketing in Charleston: what to know
Charleston is a compact market with outsized visitor traffic and a strong food and beverage culture. It anchors our South Carolina coverage.
We staff retail sampling, audits and events across Charleston, Mount Pleasant and North Charleston. Ambassadors check in by GPS and send a recap with photos and results after each shift.
Grocery, specialty and natural retail, convenience and package stores all play a part. Each retailer's demo rules are confirmed before the shift.
Food, wine and music festivals and seasonal visitor peaks are strong windows for sampling and event staffing.
Visitors and residents
Historic-district shoppers differ from suburban shoppers. We plan coverage around both.
A food-and-beverage town
A strong restaurant and tasting culture makes consumers open to trying new products.
A South Carolina anchor
Charleston links to a wider South Carolina and Carolinas plan.
From the field
What we run in Charleston
In-store product sampling in Charleston
Trained ambassadors run demos in Charleston stores to retailer rules and report consumers sampled and units sold.
Learn more →Brand ambassador and event staffing in Charleston
Reliable, briefed staff for Charleston retail activations, festivals and launches, checked in by GPS.
Learn more →Retail audits and shelf checks in Charleston
Out-of-stock, price and display audits across Charleston accounts with time-stamped photos.
Learn more →Trade show support near Charleston
Booth staff and lead capture for shows in and around Charleston.
Learn more →Fractional field marketing management in South Carolina
A senior manager runs your Charleston program: accounts, ambassadors, briefs and reporting.
Learn more →Trade marketing for Charleston retailers
Promo calendars, co-op and scan-back planning tied to your P&L, with field support in Charleston.
Learn more →
Retail channels we work in around Charleston
Grocery
Chain and regional grocery for sampling, displays and promotions.
Natural and specialty
Shoppers who ask questions and reward product knowledge.
Convenience
Fast, impulse-driven demos and shelf checks.
Package and liquor
Alcohol and adult beverage retail, with its own rules.
Events and venues
Festivals, markets, tastings and trade shows.
By industry: CPG food and snack, Health and wellness, Functional and adult beverage, Cannabis.
How a Charleston shift runs
- 01
Brief
We lock goals, accounts, product facts and the rules for each retailer or venue.
- 02
Staff
We assign and train ambassadors and managers for your product and your accounts.
- 03
Execute
Teams run the shift with GPS-verified check-ins and your brand set up right.
- 04
Recap
You get a recap with six or more photos and the numbers, every shift.
Compliance in South Carolina
Rules vary by state and retailer; our ambassadors are trained on the requirements for South Carolina.
Retailer demo policies, venue rules and age-verification requirements are confirmed in every brief before the first shift.
What it costs in Charleston
Sprint pricing is published: $195 to $240 per three-hour activation depending on volume.
Ongoing coverage runs as an Embedded program from $5k per month. A Growth Partnership is $5k to $25k per month, scoped to your lanes.
Pick your depth
- 01 · Call us in
Sprint
$195 to $240 per activation
Defined events or market tests. Pick a quantity, check out online, and we deploy.
- Existing Sprint pricing and online checkout
- Recap with photos after every shift
- No contracts.
- 02 · Plug us in
Embedded
From $5k per month
One function run like in-house: field marketing management, trade marketing or sponsorships, month to month.
- One lane, staffed and managed by Greenline
- Weekly read-out on what moved
- Scoped on a strategy call
- 03 · Build with us
Growth Partnership
$5k to $25k per month, scoped to your lanes
Field marketing management plus trade marketing plus sponsorships across markets, run by one team.
- Account manager, weekly read-outs, monthly executive recap
- Quarterly business-plan refresh
- Month to month after the first 90 days.
Charleston: questions
Do you have brand ambassadors in Charleston?
Yes. Charleston is one of our active markets, staffed from our bench of 104 active ambassadors across 8 markets.
How much does it cost to hire brand ambassadors or run product sampling in Charleston?
Sprint pricing is published: $195 to $240 per three-hour activation depending on volume. Ongoing coverage runs as an Embedded program from $5k per month.
Can you run in-store demos in Charleston grocery and specialty stores?
Yes, subject to each retailer's demo policy. We confirm the rules with the store before the shift.
What are the rules for demos and sampling in South Carolina?
Rules vary by state and retailer; our ambassadors are trained on the requirements for South Carolina. We confirm retailer and venue requirements in the brief.
How quickly can you start in Charleston?
A Sprint can be in store in about a week after the brief. Embedded and Growth Partnership programs start with a 14-day embed.
Do you do retail audits and shelf checks in Charleston?
Yes. Reps check in by GPS, photograph the shelf and report out-of-stocks, price and display issues by account.
Can you cover Charleston and the rest of South Carolina, or other states?
We plan coverage by account and cluster, and we add markets when a client needs them. If you need us in a nearby city or another state, we build a roster there. Tell us on the strategy call.
Nearby
Ask about coverage around Charleston on the strategy call.
Need us somewhere new?
We are active in eight markets today, and we add markets when a client needs them. If your plan includes a city or state not on our list, we build a roster for it: recruit local ambassadors, train them on your product and that state's requirements, and start with a small Sprint so you see results before you scale.
Put one team behind your brand.
Thirty minutes. We look at your accounts, tell you what we would run first, and give you a number.