Consumer brands in any retail category
The lanes stay the same. The angle changes with the category: trial, claims, compliance or a dispensary launch.
Four aisles, one team
CPG food and snack
Food and snack brands win on trial and repeat velocity at the shelf. We run demos retailers approve, then tie them to shelf audits and trade plans.
See the approach →Health and wellness
Wellness shoppers ask hard questions. Our ambassadors are trained on your ingredients and on what they can and cannot say.
See the approach →Functional and adult beverage
Beverage is where sampling converts best, and where the rules matter most. We pair conversion-focused demos with age verification and state-by-state training.
See the approach →Cannabis
Dispensary launches are won on the floor: a display built to the rules, a shelf that stays right and a team that knows the product. We run the field side so your brand shows up ready.
See the approach →
One team, tuned to the category
Food and snack brands need trial and velocity at the shelf. Health and wellness brands need accurate education inside the claims they can make. Functional and adult beverage brands need conversion with age checks and state rules built in. Cannabis brands need launches that follow the rules in every dispensary.
The same ten lanes serve all four. What changes is the script, the training, the retailer rules and the way we report.
Industries: questions
Which industries do you work in?
Consumer brands in food and snack, health and wellness, and functional and adult beverage.
Do you work with brands outside these categories?
Often yes. Tell us the category on the strategy call and we will say where we can help.
How do you adapt to each category?
We change the script, ambassador training, retailer rules and reporting to match the category.
Put one team behind your brand.
Thirty minutes. We look at your accounts, tell you what we would run first, and give you a number.